Email and Marketing
Google Apps is a cloud-based productivity suite that helps teams communicate, collaborate and get things done from anywhere and on any device. It’s simple to set up, use and manage, so your business can focus on what really matters.
Millions of organizations around the world count on Google Apps for professional email, file storage, video meetings, online calendars, document editing and more.
When sending out emails for your business, you have to employ everything possible to ensure delivery and to dissuade spammers from spoofing your domain. With so many companies and mail servers using blacklists and other methods to reduce SPAM, you need to deploy the latest rules and protocols to help ensure delivery of your message. Domain-based Message Authentication, Reporting and Conformance (DMARC) is the answer to the question. DMARC is a policy based system that combines two widely used mechanisms already in wide use on the Internet to determine how email is delivered based on a pass / fail system.
When sending out marketing emails you have to be careful to make sure you not only comply with CAN-SPAM, but you also have to walk the tightrope of delivery. With so many companies and mail servers using blacklists and other methods to reduce SPAM, you need to use a company that employs the latest rules and protocols to help ensure delivery of your message.